First off, CCPA stands for California Consumer Privacy Act. The newly implemented law became effective on January 1st, 2020.
How The CCPA Law Affects Consumers
In simple terms, the CCPA is a law that improves the privacy and protection of Californians. It enables California residents to:
- Know what personal data is being collected on them.
- Review their personal data.
- Know whether their data is being sold or disclosed and to whom.
- Choose whether or not their data may be sold.
- Request that a business remove any personal information that’s been gathered from that consumer.
- Not be discriminated against for exercising their privacy rights.
How The CCPA Law Affects Businesses
All companies that serve California residents and have at least $25 million in annual revenue must comply with the law. In addition, companies of any size that have personal data on at least 50,000 people or that collect more than half of their revenues from the sale of personal data, also fall under the law. Companies don’t have to be based in California or have a physical presence there to fall under the law. They don’t even have to be based in the United States.
If your business falls under any of those conditions then you will obligated to implement a solution that allows consumers to complete the 6 requirements mentioned above in the “How The CCPA Law Affects Consumers” section. SeeMyInfo offers a turnkey software solution that allows you to upload your consumers’ data and instantly become CCPA compliant.
Official CCPA Law Briefings & Documents
The full CCPA initiative can be seen on the California Attorney General’s site here.
The fact sheet on the CCPA law can be found here.
A letter on the CCPA Law from the Chair of Californians for Consumer Privacy, Alastair Mactaggart, can be found here.
The CCPA Bill Series of Events
CCPA bill first Introduced.
CCPA signed into law.
Amendments to the CCPA passed.
Last day for bills introduced in the Assembly to move out of their “house of origin”.
Last day for the Senate to vote bills into law.
Additional substantive amendments were signed into law.
Last day for the Governor to sign or veto bills that survived the Senate.
The CCPA law became effective.
Consumer Privacy at the National Level
The proposition of a federally mandated consumer privacy law has been tossed around since as early as 2014. If a future political climate encourages the expansion of government regulations, we consider it likely that requirements similar to the CCPA will be implemented on the national level.